These widely used comments have stemmed from unfortunate encounters with uninformed cleaners that have left the carpet with an overload of detergent residue. The consumer has assumed that this is the case with all carpet cleaning and resolved to wait until the carpet is in dire straights to clean it.
The good news is that a properly cleaned carpet will not re-soil as quickly and will actually last longer. Why? Because damaging soils are removed with effective cleaning. Soil that is not removed by vacuuming, even though it can rarely be seen by the naked eye, cuts and slices on the carpet fibers as the carpet is being walked on breaking down the carpet yarns in the traffic areas. The result is that even with restorative cleaning at that point, it will not correct the damage that has been done to the fiber.
Fiber producers and carpet manufacturers recommend that a residential carpet should be professionally cleaned at least 18 to 24 months for best performance, more often in heavily trafficked and heavy soiling situations.
A Clean Carpet is a Healthy Carpet
Not to mention that a carpet that is not cleaned on a regular basis is an unhealthy carpet. Carpet is like a sink. It collects soils, pollens, insecticides, exhaust, etc. that gets tracked in or blown in from the polluted outdoors. This creates an unhealthy indoor environment.
What About My Hard Surface Floors and Rugs?
Hard surface floors can also be permanently damaged by not being professionally cleaned on a regular basis.. For example, hardwood floors get deep scratch patterns. The grout on stone and tile floors isn’t sealed or the sealer has been affected by household cleaners and no longer repels the soil and spillage. Also, the grout is a valley that the soil gets mopped into on a daily basis.
And finally, a 9 x 12 Oriental Rug can hold up to 87 pounds of soil without looking dirty! This was demonstrated by a study done by the Eureka Vacuum Cleaner Company. So, get your rugs cleaned about once a year as well, including removing the dry soil.